The project combined two connected systems.
SUCCESS STORY
Project Overview
Gautham Enterprises needed a modern digital platform to showcase electrical products, brand partnerships, projects and services — while establishing a consistent online content presence.
Wimira handled the project end-to-end: UX/UI design, custom WordPress development, SEO, content operations and AI-powered social media automation. The site supports multiple brands (Luker, Honeywell, Atomberg, Polycab), product categories, projects, enquiries and ongoing blog publishing.
Challenge
- Present a multi-brand electrical catalogue without overwhelming first-time visitors.
- Give brands, products, projects, FAQs and quote flows dedicated, scalable destinations.
- Establish SEO, schema and analytics as part of the build — not an afterthought.
- Connect the website to a repeatable AI-assisted content and social publishing workflow.
Results
4
Brand catalogues live (Luker, Honeywell, Atomberg, Polycab)
2
Connected systems: website + content/social automation
Delivery process
How we solved it
We treated Gautham Enterprises as a dual-track delivery: a scalable multi-brand WordPress experience, plus an AI-assisted content and social publishing pipeline.
Strategy and BA locked the brand/product architecture first; UX in Figma shaped discovery journeys; development and QA shipped the site; deployment connected SEO, analytics and the social agent workflow.
- Multi-brand catalogue clarity Structured Luker, Honeywell, Atomberg and Polycab into dedicated destinations instead of one overloaded catalogue page.
- SEO & analytics foundation Built schema, metadata and Google Analytics into the theme so growth was measurable from day one.
- Content + social scale Connected AI content/video production to Google Drive and an agent that publishes to Instagram and Facebook.
- Quote & enquiry conversion Designed clear enquiry and quote paths across brands, projects and FAQs.
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Discover & BA Business analysis, stakeholder workshops, requirements and delivery scope.
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UX & Figma Information architecture, wireframes and high-fidelity UI designed in Figma.
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Development Frontend and backend build against approved designs and acceptance criteria.
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QA & testing Functional, responsive and regression testing before release sign-off.
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Deployment Staging verification, production release and post-launch monitoring.
- Business Analyst Mapped requirements, user journeys and acceptance criteria with the client.
- UX Designer (Figma) Owned IA, wireframes and UI systems in Figma for stakeholder review.
- Developer Implemented the approved designs, integrations and content structures.
- QA / Tester Validated flows, devices and edge cases before release.
- Deployment Handled staging, production release and go-live checks.
Technology involved
- WordPress (custom theme)
- Figma
- PHP / HTML / CSS / JS
- SEO & Schema
- Google Analytics
- AI content generation
- Google Drive
- Social publishing agent
What We Built
Digital experience
- UX/UI design
- Custom WordPress theme
- Responsive development
- SEO & schema
- Google Analytics
Content & social automation
- Content planning
- AI content generation
- AI video creation
- Graphic design
- Google Drive repository
- Social media agent
- Instagram + Facebook publishing
Together, Gautham Enterprises gained both a professional website and a repeatable content distribution workflow.
Brand & Product Architecture
The experience is organised around how customers discover electrical products and services
- Brand discovery
- Product categories
- Project showcases
- Business information
- Quote requests
- Blog content
- FAQs and contact
Dedicated structures cover
- Luker (premium lighting)
- Honeywell (smart switches & automation)
- Atomberg (BLDC fans) and Polycab (wires & cables)
A custom WordPress theme keeps the architecture scalable as new brands, products and projects are added.
Bring it All Together
Wimira delivered an integrated digital ecosystem
- Custom website
- SEO infrastructure
- Analytics
- AI content generation
- AI video creation
- Human creative workflow
- Social media automation
Website and marketing work as one pipeline — WordPress powers organic growth; AI-assisted blog and creative production feed Google Drive; the social agent publishes to Instagram and Facebook.
Live site: https://gauthamenterprises.com/
See the Full Live Site
Explore the finished Gautham Enterprises website — brands, projects, blog and quote flows.
More client outcomes
